Launch of 22 Bishopsgate & Horizon 22

The Objective

To create a once in a lifetime experience and launch the second tallest building in London, alongside the highest free viewing platform in the city, with an audience of VIP’s, world press, occupiers and agents. 

The Solution

Guests arrived to see breath taking views backed by our realised concepts, designed and dynamically curated, especially for the event a 360 projection mapped immersive moving wall art, pulled from the commitments given by 22 Broadgate to the people of London. The projection provided an innovative and really special solution for this unique launch event. Topped with our usual amazing F&B and a rousing, touching and heartfelt speech and some cool vibes.

Could you develop a backdrop to rival the views?

Client

Challenges

Due to changing light and weather factors projection was a challange. We made sure to test the technology in all conditions to ensure the end delivery was seamless.

We also had to ensure that the 500 guests who were arriving at the same time were able to access quickly and without a hitch. To execute a friction free and seamless entry we created a safe logistics plan to keep everything effortlessly cool.

The Outcome

Apart from delighted guests and clients, we garnered some great features written across the media, from FT, Yahoo, City AM, Londonist, plus many many more. Creating another great engagement driver for Horizion 22 and generated wide interest and bookings from across the whole events sector. As a long standing supplier to buildings owners, we have been involved with this amazing project for many years so it deeply gratifying to see it fully realised.

Wow man… this is by far the best legal high you can get in London!

Anonymous Guest